IP 101, brought to you by James & Wells

Over 80% of a company’s value is now considered to come from its intangible assets, which encompass a wide range of things such as know-how, processes, brands, skilled people, confidential information, customer relationships, and culture, as well as more formalised IP rights, such as patents and trade marks. Here's what businesses need to know.

IP 101, brought to you by James & Wells

IP 101

Determining whether to protect your IP or not is one of the most important decisions you will need to make as a business owner/leader.  Many factors come into play, including knowing what role IP plays in your organisation, and how you plan to leverage it for competitive or commercial advantage, now and in the future.